06: Finding Joy in Sales and Marketing with Sarah Petty


Welcome to an interview with a longtime friend, Sarah Petty. Sarah is a colleague in the photography business, a best-selling author, speaker, and a lover of sales and marketing. You’ll find this conversation inspiring, and you just might learn something about connecting with people effectively. Sarah has great wisdom in bringing joy to the world of sales and marketing—and she’s here to share with us. Join us!

What you’ll hear in this episode:

  • How to joyfully embrace the world of sales and marketing
  • Learn to listen to what the customer wants
  • Blend your techniques and confidence
  • The shift when sales becomes a PERSONAL matter
  • The fear of failing 
  • How to hone skills and gain confidence
  • Rewarding clients with your best work
  • How Sarah “chunks” her weekdays
  • Playing the “Slug Bug” game
  • A relationship-selling mindset
  • How to NOT be too “sales-y”
  • The Influence Skills
  • How to warm up people and get their guard down
  • Build rapport
  • How does Sarah find JOY every day? Through her lifestyle filter, delegation, and creating days of focus




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